Marketing automation explained
What is marketing automation? People in business do not always think about marketing automation. I think this is because marketing is not always seen as a … Read More
Building your business using multiple marketing pillars
The Romans got it right. The Egyptians also go it right. So did the Persians. What did they get right? Architecture. Specifically building with pillars. … Read More
Test pilot marketing campaigns
One of the first computer games I ever played was Chuck Yeager (this was around 1990). Chuck was a test pilot. What made him famous? … Read More
Who are you talking to about your marketing and sales?
Marketing and sales is fun, right? No. Then maybe it is time to talk about it. Many businesses are so occupied with operations and administration … Read More