Is R278 per lead good or bad?
Had a great meeting with a potential client yesterday. We looked at his cost per lead. Here is a video going over some key points. … Read More
In-Bound Marketing vs Out-Bound Marketing
We have done lead generation for over 10 years now. Here are some of the BIGGEST lessons I have learned on in-bound marketing and out-bound … Read More
In God we trust, for everything else, bring data. ~ W. Edwards Deming
What does the data say? Deming championed the work of Walter Shewhart, including statistical process control, operational definitions, and what Deming called the “Shewhart Cycle” … Read More
Tech of the time (and a digital marketing seminar)
You might not know this, but the ideas for these newsletters and my blog comes from people like you. Yes, like you. I met a … Read More
How to grow your business
In the previous video we looked at increasing revenue in a business. In this video I talk about the HOW. What are the things you … Read More