Building your business using multiple marketing pillars
The Romans got it right. The Egyptians also go it right. So did the Persians. What did they get right? Architecture. Specifically building with pillars. … Read More
Test pilot marketing campaigns
One of the first computer games I ever played was Chuck Yeager (this was around 1990). Chuck was a test pilot. What made him famous? … Read More
Join the conversation in your clients head
Yes, your client is having a conversation. In marketing you should join that conversation. We have been doing a lot of campaigns for clients. Time … Read More
A sales funnel is not only 2 steps
Some people think a sales funnel is a lead magnet; and some email follow ups. Nope. It is a lot more. The goal of a … Read More
What do you do?
People like putting things in a box. That is how our minds work. If there is not a box, it gets lost in the maize. … Read More